Talent Bridge - Innovation and Innovation Support (By: Emily Chan)
July 8, 2008 by sharmamanuPassion Drives Success
“A great leader’s courage to fulfill his vision comes from passion, not position”
–John Maxwell
What do you do when you have an idea for something new? What support is there for you? How can you develop your inspiration before you lose it?
As I am spending time with OCRI’s Talent Bridge program immersed in the world of Business Development, Business Strategy, Entrepreneurship, Innovation etc, I am surrounded by individuals who are constantly striving to find answers to some of these questions. In parallel, I am also rethinking and developing my own thoughts around these topics.
The idea of innovation today is so convoluted that the word itself seems to have lost meaning. The misconception consists of people believing that you can stick a creative individual in a room and expect new ideas and thoughts to flow out like clockwork. Let us remember for a moment the creation of Post-It© Notes. The adhesive was not designed for the purpose of removable notes but instead a result of research into a super adhesive. This accidental discovery has led to more than 600 Post-It© Products selling in over 100 countries. The Post-It© story was a success because the idea and use of the adhesive was supported by one person who persevered with the notion that it would be marketable. This was a story I head during our meeting with Luc Lalande in his office at Carleton University when we met him as a part of our Talent Bridge meetings with supporters and champions of entrepreneurship and innovation in Ottawa. The story left an immediate impression and put into context the message that Luc was trying to convey – innovation best thrives in open supportive environments.
Luc Lalande is the Director of the Innovation Transfer Office at Carleton University. During our meeting, Luc spoke of innovation and Carleton’s efforts towards supporting and nurturing innovation on its campus as also in the Ottawa community. Here are some of his thoughts that I was able to capture in our meeting.
What is innovation?
Luc mentioned that he faces constant challenges with support for young entrepreneurs that have new and interesting ideas. He explains that innovation is not about having a creative individual in a lab researching the next upcoming great idea. Innovation is finding the one in a hundred reason that an idea will work and building on that.
How can we support innovation?
Luc explained that innovation is not a linear model where steps can be mapped out and a set timeline can be planned. But, when the idea strikes, Luc is there to provide support where he can. Currently at Carleton University, there are four programs that provide help to innovative ideas: Technology Venture Challenge, Social Innovation Challenge, Open Source Talent First Program and the Foundry Program.
These contests and programs provide the chance for students with ideas to meet and network with others that have similar or complimentary ideas as well as those that can support them. Luc has the passion to see success in the ideas that are brought to him and helps with the process of working it out into a business without making a judgment call on the individual. The programs have their up’s and down’s (successful start-ups as well as not so successful endeavors), however, the support will always be there.
How should we approach innovation?
The key to seeing where an idea may lead, is realizing that one idea leads to another. Luc uses the example of Crocs©. The company started by designing a boating and outdoor shoe with material that is slip-resistant with a non-marking sole. Since then, the brand has become a fashion trend styling from the original product to rain boots to canvas shoes and even 3-inch heels. The idea essentially moved away from what it was initially pitched as, and since then it has taken different shapes of its own. An openness towards and belief in the potential in unseen and unexplored opportunities has evidently worked well for Crocs, and that’s precisely how most innovation should be looked at.
Final Thoughts on innovation?
Luc Lalande believes in nurturing the ideas that are presented to him and developing them into something bigger without worrying about formulas and established practices around traditional technology transfer and innovation support. Innovation at Carleton University provides support to students that want to go after it – even if it may not work for them initially. The support system Luc has created firmly establishes that Ottawa is still a great city for innovation.
Our meeting with Luc established a need for more programs like Talent Bridge. How else would I have gotten such an opportunity to have a candid interaction with someone like Luc for a conversation that has added a new perspective to my understanding of entrepreneurship and innovation? Together with my experience in Rove Mobile, where I am working closely with the management and the sales and marketing team, the Talent Bridge meetings and visits are a great source of new information and experience for me.
More stories to come.
Emily Chan
Talent Bridge – Summer 2008






